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        Serving the Reading area for over 60 years!

Mon & Thursday 10am - 7pm, Tues, Wed & Fri - 10am - 6pm, Saturday 10am - 4pm, Sunday - Closed

 

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Closeout/Sale Bikes

Electra Straight 8 1 (16-inch) - Boy's
$199.99 - $219.99 $269.99 Up To 19% Savings
Let kids be kids and enjoy all the quality and design details of our adult bikes, plus the benefits of Electra’s patented Flat Foot Technology®. - Cruiser hi-ten steel frame - Single-speed w/coaster brake - Alloy rims, front hub, seat clamp and stem - Training wheels - 16”x 2.125” custom tires - Matching bells and valve caps
Electra Girl's Hawaii 1 (20-inch)
$219.99 - $329.99 $259.99 - $329.99 Up To 15% Savings
Electra's Girl's Hawaii 1 is a fun and stylish starter bike they'll love. It sports a fine Electra frame, reliable and easy-rolling wheels, an easy-to-operate coaster-brake drivetrain, removable heavy-duty training wheels for learning to ride, and a nice seat for comfort. They'll also enjoy the matching fenders and chainguard.
Electra Sugar Skulls 1 (20-inch) - Girl's
$249.99 $299.99 17% Savings
Let kids be kids and enjoy all the quality and design details of our adult bikes, plus the benefits of Electra’s patented Flat Foot Technology®. - Cruiser hi-ten steel frame - Single-speed w/coaster brake - Alloy rims, front hub, seat clamp and stem - Alloy stem and integrated kickstand - 20”x 2.125” RetroRunner tires - Matching bells and valve caps
Specialized Boy's Hotrock 20 (6-Speed)
$259.99 - $360.00 $360.00 Up To 28% Savings
Someone has to have the coolest bike on the block; it might as well be your budding cycling superstar. Specialized's Boy's Hotrock 20 boasts a super-strong aluminum frame built to handle all the bumps and jumps junior can dish out and a cool suspension fork sure to draw admiring glances and provide hours of fun. Other noteworthy goodies include a Shimano 6-speed drivetrain with an easy-to-use twist shifter, grippy linear-pull brakes with levers made for small hands and a chainguide that keeps the chain in place.
Specialized Girl's Hotrock 20 (6-Speed)
$259.99 - $360.00 $360.00 Up To 28% Savings
Someone has to have the coolest bike on the block, it might as well be your little cycling superstar. Specialized's Girl's Hotrock 20 boasts a super-strong aluminum frame built to handle all the bumps and jumps she can dish out and a cool suspension fork sure to draw admiring glances and provide hours of fun. Other noteworthy goodies include a Shimano 6-speed drivetrain with an easy-to-use twist shifter, grippy linear-pull brakes with levers made for small hands and a chainguide that keeps the chain in place.
Electra Savannah 3i (20-inch) - Girl's
$269.99 $349.99 23% Savings
Let kids be kids and enjoy all the quality and design details of our adult bikes, plus the benefits of Electra’s patented Flat Foot Technology®. - Cruiser hi-ten steel frame - Shimano Nexus internal 3-speed w/coaster brake - Alloy rims, front hub and seat clamp - Alloy stem and integrated kickstand - 20”x 2.125” RetroRunner tires
Electra Straight 8 3i (20-inch) - Boy's
$349.99 $449.99 22% Savings
Let kids be kids and enjoy all the quality and design details of our adult bikes, plus the benefits of Electra’s patented Flat Foot Technology®. - Cruiser hi-ten steel frame - Shimano Nexus internal 3-speed w/coaster brake - Alloy rims, front hub, seat clamp and stem - Training wheels - 20”x 3.0” Fatti-O tires - Matching bells and valve caps
Specialized Myka Disc 650b - Women's
$359.99 - $490.00 $490.00 Up To 27% Savings
Specialized's Myka Disc 650b is an excellent all-around mountain bike made just for you. Its lightweight aluminum frame is fun to ride and features women's-specific geometry for a perfect fit, total control, and maximum confidence. This sweet machine boasts sturdy aluminum 650b wheels and an SR Suntour suspension fork for comfort and precision handling. And, it's equipped with an easy-pedaling Shimano 21-speed drivetrain that lets you cruise over the hills, plus Tektro disc brakes for massive stopping power.
Kink Whip
$389.99 - $419.95 $419.95 Up To 7% Savings
The 2018 Whip is where the Kink line really gets exciting. This beast is constructed using full 100% 4130 chromoly throughout the entire frame, fork, and handlebar set. Complementing this strong, durable structure are sealed bearings everywhere; headset, bottom bracket, and both front and rear hubs. Featuring Kink Stryker forks, 9 Kink Grizzly CC bars, and Kink Ridge 3-piece tubular chromoly cranks, the Whip is fitted with great components featuring modern geometry. Adding to all these specs are the comfortable Kink Ace flangeless grips, Kink Hemlock pedals, and Pivotal seat and seat post. Retailing for a price everyone can agree with, the Whip cannot be beaten.
Trek Skye Women's
$395.99 - $419.99 $419.99 Up To 6% Savings
Have fun. Get dirty. The Skye's the limit for how far this mountain bike will take you. Every detail, from women's-specific touchpoints to optimized wheel size, is designed to ensure a fun, wild adventure on the trail. However far you like to roam, Skye's confidence-inspiring ride will keep you smiling. Mountain biking is about adventure, staying fit, and having fun on the trail. With Skye, you can do it all. Key features - WSD: best-fitting women's MTB for confidence and comfort - Ride the fastest wheel that fits with Smart Wheel Size - Women's specific saddle, bars, and grips for ultimate comfort - WSD Rider Right suspension is tuned for women
Electra Cruiser Lux Fat Tire 1 Ladies
$399.99 $549.99 27% Savings
Here’s the skinny...you’re not riding one of these to fly under the radar. You’re riding it because it looks gnarly and rides smooth. Introducing the new Cruiser Lux Fat Tire. The fatty 26”x 3.5” tires, super wide rims and 12 gauge spokes practically float over softer surfaces with maximum stability. Meanwhile the disc brakes keep all that awesome under control. - Lightweight 6061-T6 aluminum frame - Single-speed w/coaster brake - Front mechanical disc brake - Alloy crank and sealed bearing cartridge bottom bracket - Custom extra-wide alloy rims w/12-gauge stainless steel spokes - 26”x 3.5” Electra Fat Tires
Kink Liberty
$409.99 $449.95 9% Savings
The Kink Liberty stays true to its name and gives the rider ultimate freedom; no brakes and plastic pegs. For those who do wish to ride brakes though the Liberty is fully equipped with removable brake mounts and includes a full Mission brake set. The 2018 Liberty doesn't disappoint in its design or components either and features 100% 4130 chromoly construction and sealed bearings throughout the bike. The addition of two included plastic pegs means this bike is grind ready out of the box. The Matte Smoke Blue color with all black parts adds to the design and tough look. Complementing the Liberty model are a ton of great components, like the Kink Trident forks featuring a one-piece steerer tube, all new 9 Kink Eagle CC 4-piece bars, Kink Bold HRD stem, and Kink Ridge 3-piece tubular chromoly cranks. Combining the removable brake design, two included plastic pegs, and the street style Kink Sever 2.4-inch tires really solidifies this bike as a true street machine.
Trek Neko 1 Women's
$434.99 - $459.99 $459.99 Up To 5% Savings
Go where the ride takes you Neko is a perfect hybrid: part refined women’s city bike, part trail ride, with fast 700c wheels, suspension, and a smart frame that’s DuoTrap S compatible for fitness tracking. Why choose between road and trail? Neko is built for adventure on or off the road, ready to take you from week to weekend and back in comfortable, confident style. Key Features - Lightweight aluminum frame with generous standover clearance - Suspension fork for comfort and efficiency on every surface - DuoTrap S compatible: track your fitness, map your miles - Disc brakes and tough tires for all-weather stopping power
Electra Amsterdam Original 3i
$449.99 $599.99 25% Savings
A stylish, streamlined Dutch bike with Amsterdam® signature features: comfortable and efficient patented Flat Foot Technology®, full chain guard and matching full fenders. Stunning in its simplicity, yet playful with its palette.
Trek Marlin 5
$454.99 - $479.99 $479.99 Up To 5% Savings
- Ride the fastest wheel that fits with Smart Wheel Size - Ride-tuned aluminum frame is XC light, mountain tough - Extended size range gives you a better fit for a better ride - Backed by Trek's limited lifetime warranty
Trek Skye S Women's
$454.99 - $479.99 $479.99 Up To 5% Savings
Have fun. Get dirty. The Skye's the limit for how far this mountain bike will take you. Every detail, from women's-specific touchpoints to optimized wheel size, is designed to ensure a fun, wild adventure on the trail. However far you like to roam, Skye's confidence-inspiring ride will keep you smiling. Mountain biking is about adventure, staying fit, and having fun on the trail. With Skye, you can do it all. Key features - WSD: best-fitting women's MTB for confidence and comfort - Ride the fastest wheel that fits with Smart Wheel Size - Women's specific saddle, bars, and grips for ultimate comfort - WSD Rider Right suspension is tuned for women
Electra Ticino 7D
$499.99 $649.99 23% Savings
Great for everyday transportation and light touring, the Ticino® picks up where bike builders of the 40s and 50s left off, giving it a true handcrafted feel not found in many of today’s cookie-cutter bikes. Named for an Italian influenced area of Switzerland, Ticino’s design aesthetic, craftsmanship and frame integrity are inspired by the vintage bikes once ridden throughout the region. The retro-inspired hubs, cranksets, chainrings, handlebars, forks, pedals and hammered-finish alloy fenders show classic craftsmanship. But this thing is far from a relic. When it comes to performance, the Ticino is decked with modern components custom-manufactured by Electra. But it’s more than just a pretty face. The Ticino sports fast-rolling 700c wheels and a lightweight frame, for a fine-tuned, smooth gliding ride. Love is in the details, and after one look at the Ticino you’ll be ready for a serious commitment. - 6061-T6 aluminum frameset - Investment-cast crown, tapered-leg, steel fork - Shimano 7-speed Altus drivetrain - Shimano TX50 thumb shifter plus - Forged alloy crankset w/42t chainring dual guards - Shimano cantilever brakes - 32h low flange alloy hubset - Double-wall alloy rims - 700 x 35c tires - Ticino dual-density saddle - Hammered alloy fenders
Trek Skye SL Women's
$524.99 - $589.99 $529.99 - $589.99 Up To 1% Savings
Skye SL Women's is a quality introductory women's cross country mountain bike with front suspension, a frame and parts designed specifically for women, 24 speeds, and a wide range of gearing that's great for terrain that varies in elevation. It's built in Trek's trail heritage, but also equipped with details like mounts for a rack, kickstand, and fenders that make it a great choice for daily commuters. It's right for you if... You're testing the waters of off-road riding, and want a real mountain bike at a great value with a wide range of gears to cover more ground on the road and trail. You also side with women who prefer the fit and feel of a bike made specifically for them. The tech you get: Skye SL Women's is equipped with a frame and touchpoints—like the saddle, bars, and grips—that can provide a better fit to women from the start. It has 24 speeds and a wide range of gearing, hydraulic disc brakes that feel smoother than mechanical disc brakes, and a Women's Rider Right suspension fork tuned for lighter riders with 100mm of travel and a lockout feature. The final word: The top-of-the-line model in the Skye Women's has performance features like suspension lockout, stronger double-walled rims, hydraulic disc brakes, and a frame and touchpoints designed for women. It's also equipped with rack and fender mounts and a wider range of gears. These design details make it a great choice if your mountain bike doubles as your commuter.
Electra Chroma 3i Ladies'
$569.99 $699.99 19% Savings
Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - Shimano front roller brake and hub - 26”x 2.125” tires - Matching bell
Electra Wild Flower 3i - Ladies'
$569.99 $699.99 19% Savings
Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - Shimano front roller brake and hub - 26”x 2.125” tires - Matching bell - Genuine leather streamers
Trek Zektor 2 Stagger
$589.99 $619.99 5% Savings
Zektor is a new way to move through cities and urban areas. It's just as practical as a standard commuter, but more aggressive for a faster, more engaging ride. It's not enough to get from A to B. Zektor's agile, responsive ride feel and all-weather build bring a heavy dose of excitement to your daily commute. - Zektor geometry for a fast, responsive ride through the urban jungle - Blendr equipped, DuoTrap S compatible - 2 x 8 gearing turns up the speed, flies up hills - Disc brakes give you reliable all-weather stopping power
Electra Glam Punk 3i Ladies'
$599.99 $749.99 20% Savings
Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - Shimano front roller brake and hub - 26”x 2.125” tires - Matching bell - Custom designed studded saddle and grips - Genuine leather streamers
Electra Ticino 8D
$629.99 $849.99 26% Savings
Great for everyday transportation and light touring, the Ticino® picks up where bike builders of the 40s and 50s left off, giving it a true handcrafted feel not found in many of today’s cookie-cutter bikes. Named for an Italian influenced area of Switzerland, Ticino’s design aesthetic, craftsmanship and frame integrity are inspired by the vintage bikes once ridden throughout the region. The retro-inspired hubs, cranksets, chainrings, handlebars, forks, pedals and hammered-finish alloy fenders show classic craftsmanship. But this thing is far from a relic. When it comes to performance, the Ticino is decked with modern components custom-manufactured by Electra. But it’s more than just a pretty face. The Ticino sports fast-rolling 700c wheels and a lightweight frame, for a fine-tuned, smooth gliding ride. Love is in the details, and after one look at the Ticino you’ll be ready for a serious commitment. - Butted 6061 aluminum frameset - Investment-cast crown, tapered-leg, butted chromoly fork - Shimano 8-speed Claris drivetrain - Shimano Acera rapidfire shifter - Forged alloy crankset w/42t alloy chainring dual guards - Tektro cantilever brakes - 32h low flange hubset - Electra Elite double-wall alloy rims - 700 x 35c tires - Ticino dual-density saddle - Ticino touring pedals - Hammered alloy fenders
Specialized Women's Rockhopper Sport
$644.99 - $659.99 $700.00 Up To 6% Savings
Maybe you're finding your legs on the singletrack, or perhaps you're just dirt-curious? Either way, the Women's Rockhopper Sport is the only bike you need to live out your trail fantasies. It starts with an A1 Aluminum frame that has optimized tube shapes which save weight while dramatically improving aesthetics. To go along with these clean new lines, the Rockhopper also has internal cable routing to further clean up the frame. Lastly, Sport XC 29 geometry adjusts the reach, angles, and standover height to make for an improved fit across the size range. This is sure to keep you ripping and confident while heading both up and down the trail. This Rockhopper comes with a build spec that places an emphasis on reliability. This means that it features a full Shimano drivetrain, dependable Shimano hydraulic disc brakes, grippy Ground Control tires that add traction over any trail, and an SR Suntour XCT 29 fork with a custom Multi-Circuit damping that eliminates the "pogo" feel commonly associated with coil forks. You'll also find that Specialized paid special attention to the needs of female riders, which is why every width and length of the components is tailored to women, while the Body Geometry Myth Sport saddle is sure to deliver comfort, mile after mile along the trail. - The frame is constructed from lightweight A1 Aluminum in order to provide a compliant, durable platform to support the Women's XC Sport 29 Geometry. - Custom SR Suntour XCT fork features 80/90/100mm (size-specific) of coil-sprung suspension travel that swings well above its weight class. - A Shimano Acera rear derailleur is built to with durability in mind, so you can rest assured that you'll have a reliable shifting partner for the long trails ahead.
Electra Relic 3i
$649.99 $799.99 19% Savings
Cars, Motorcycles, Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology® and you’ve got yourself one sweet ride. - 6061-T6 aluminum bullet tank frame - Shimano Nexus internal 3-speed w/coaster - Mechanical front disc brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - 26”x 2.125” RetroRunner front tire and 24”x 3.0 Fatti-O rear tire
Trek DS 3
$679.99 - $719.99 $719.99 Up To 6% Savings
DS Series is the ultimate hybrid: part refined city bike, part adventurous trail ride. Fast 700c wheels, capable suspension, and a light, strong frame make DS the go-anywhere choice. Why choose between road and trail? DS is built for adventure on or off the road, ready to take you from week to weekend and back in comfortable, confident style. Key Features - Strong, light aluminum frame is road quick, trail tough - DuoTrap S compatible: track your fitness, map your miles - Road/trail versatility plus rack/fender compatibility - Dual sport geometry is fast, sporty, and all-day comfortable
Trek FX LTD
$679.99 $719.99 6% Savings
Fitness, simplified FX offers a best-of-both-worlds combination of road bike speed and city bike versatility. It’s the perfect fitness hybrid bike, and so much more. FX is fast, fun, comfortable, and agile enough for a multitude of uses. From fitness and commuting to errands and mellow Sunday loops, you'll find your new favorite ride on FX. Key features - Lightweight, fan-favorite frame for a fast, efficient, enjoyable ride - DuoTrap S compatible: track your fitness, map your miles - Rack/fender mounts and Blendr stem make it easy to accessorize - Bontrager Nebula carbon fork for lightweight ride comfort
Specialized Women's Rockhopper Comp
$689.99 $725.00 5% Savings
Whether you've been riding trails for decades or you're just starting your XC journey, the Women's Rockhopper Comp 29 is here to take your rides to the next level. It starts with an A1 Aluminum frame that has optimized tube shapes which save weight while dramatically improving aesthetics. To go along with these clean new lines, the Rockhopper also has internal cable routing to further clean up the frame. Lastly, Sport XC 29 geometry adjusts the reach, angles, and standover height to make for an improved fit across the size range. This is sure to keep you ripping and confident while heading both up and down the trail. This Rockhopper comes with a no-nonsense spec featuring a full Shimano drivetrain, dependable Shimano hydraulic disc brakes, grippy Ground Control tires that add traction over any trail, and an SR Suntour XCM 29 fork with custom Multi-Circuit damping that eliminates the "pogo" feel commonly associated with coil forks. You'll also find that Specialized's paid special attention to the needs of female riders, which is why every width and length of the components is tailored to women, while the Body Geometry Myth Sport saddle is sure to deliver comfort, mile after mile along the trail. - The frame is constructed from lightweight A1 Aluminum in order to provide a compliant, durable platform to support Women's XC Sport 29 Geometry. Combined, you get a bike that's more than efficient on climbs and descends with equal aplomb. - The SR Suntour XCM fork puts out 80/90/100mm (size-specific) of plush and reactive travel, provided by coil-sprung suspension that's custom-tuned for lighter riders. - A Shimano Acera rear derailleur controls the rear shifting with durable aplomb. It shifts along a wide gear range, 11-34t, so you can ride confidently knowing that you'll always have the right gear for the hill at hand.
Trek Domane AL 2 Women's
$699.99 - $749.99 $749.99 Up To 7% Savings
Key features - Smooth, comfortable, confidence-inspiring geometry for long days in the saddle - Light, sleek, ride-tuned Alpha Aluminum frame - Carbon IsoSpeed fork is smooth over uneven surfaces - Top-level, women's specific spec and Shimano drivetrain
Electra Amsterdam Fashion 3i Ladies'
$729.99 - $899.99 $899.99 Up To 19% Savings
Like the perfect find in a boutique, Amsterdam® Fashion bikes bring something distinctively sophisticated and unique to cycling. Their charm is evident in the meticulously detailed designs that let you ride without a care. It looks like a runway piece. It rides like your favorite pair of jeans. It’s all artfully coordinated with the colorful rims and matching bell. Finally, the headlight lets you strut your stuff day and night.
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