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        Serving the Reading area for over 60 years!

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Bikes

Trek 7.7 FX
$1,349.99 - $1,799.99 $1,799.99 Up To 25% Savings
Trek's 7.7 FX delivers unparalleled versatility that rockets along roads, cruises along bike paths, and even hits dirt roads. Its carbon frame is light and nimble for effortless riding and great handling. The frame is graced with tubeless-ready Bontrager wheels, and a precision Shimano 20-speed drivetrain with wide-range gearing for cruising over the climbs. Quick-stopping Tektro brakes give you stopping power for the ride back down, and you've got a plush Bontrager seat and a great bar, stem, and seatpost as well. All your rides just got a lot more fun, and you just got a whole lot fitter.
Specialized Sirrus Sport
$750.00
Cruise down your favorite streets and paths in comfort and style on Specialized's Sirrus Sport. Its lightweight aluminum frame gets up to speed quickly, while the FACT carbon fork smooths the road and handles beautifully. You'll also love the free-rolling 700c wheels and the comfortable flat handlebars with easy-to-reach controls. Plus, from around-town errand running to full-on adventures, the Shimano/microSHIFT 18-speed drivetrain provides easy climbing while the Shimano hydraulic disc brakes deliver supreme confidence for the cruise back down.
Electra Townie Original 21D
$519.99
The go-anywhere Townie®. Ride with abandon with a wide-range of 21 speeds equipped to handle hills. Appreciate the distinct, modern clean lines of the innovative Electra Flat Foot Technology® frame or customize it to fit your needs with extras like racks, bags and baskets. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 21-speed w/Megarange gearing - Shimano EZ-Fire Plus shifters - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires
Electra Townie Original 7D
$499.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires
Specialized Crosstrail Sport
$850.00
Every trail and road is an invitation to adventure when you're riding Specialized's Crosstrail Sport. It eats up both dirt and pavement thanks to its great-handling Specialized A1 Premium aluminum frame, a bump-bustin' SR Suntour suspension fork and smooth-rolling 700c wheels. You'll also love the quick-shifting Shimano 18-speed drivetrain and the outstanding all-weather stopping power of the Tektro hydraulic-disc brakes. And to make your rides even better you get a supportive Specialized Body Geometry seat.
Strider Classic 12 Balance Bike
$89.99
Strider’s Classic 12 is a lightweight, pedal-less balance bike that allows your child to straddle the bike with both feet on the ground and easily propel the bike by walking or running. This nimble steel bike lets your little one focus on the fundamentals of balancing, leaning, and steering without the distractions and complications of pedals or training wheels. The maintenance-free ultra-light wheels feature industrial foam tires so you’ll never have to worry about a flat. The built-in footrest with grip tape allows toddlers to easily glide with their feet up. Plus, the adjustable-height seat and handlebar let the Classic 12 grow with your kiddo.
Trek Marlin 7
$729.99
Marlin 7 is where race-worthy mountain bikes begin. The smooth, lightweight RockShox fork and widest range of gearing in the Marlin family make this model the best choice for new riders who want a cross country hardtail with great parts that will hold its own against Trek's higher-end race bikes. It's right for you if... You're new to the trail but have serious singletrack aspirations, and want a race-worthy mountain bike with upgrades on the parts that make a big difference in performance, like a higher quality suspension fork. The tech you get The flagship model of the Marlin lineup has a lightweight Alpha Silver Aluminum frame with internal derailleur routing to protect your cables and add to the bike's sleek look, a high-quality RockShox fork with a lockout feature and 100mm of travel, a 27-speed drivetrain, and a low-profile Shimano Shadow rear derailleur that's made to avoid snagging on trail debris. The quality fork and parts make Marlin 7 fully capable of taking on off-road marathon rides and XC races. The final word The RockShox suspension and wider range of gearing make it the best choice in the Marlin lineup for new mountain bikers who know they want a serious bike for their money. Why you'll love it - All the value, plus all the versatility—it's a totally race-worthy mountain bike, with rear rack mounts if you use it for commuting too - It's really fun to ride, and feels like a much more expensive mountain bike - Great suspension at an even better price - Like every model in the Marlin family, it's backed by Trek's lifetime warranty
Electra Straight 8 3i
$889.99
Cars, Motorcycles, Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology® and you’ve got yourself one sweet ride. - Hydroformed 6061-T6 aluminum frame - SRAM i-Motion 3-speed w/coaster brake - SRAM i-Motion twist shifter - Alloy crank and sealed cartridge bottom bracket - 24” x 3.0” Fatti-O tires - Eight ball valve caps
Trek Remedy 9 29
$4,729.99
Trek's Remedy enhanced the skills of riders everywhere. Trek does it again by adding 29-inch wheels for the Remedy 9 29. This 29er features 140mm of front/rear Fox travel from a Float 34 CTD fork and a Float DRCV CTD shock to make it climb like an XC bike, yet laugh off big hits and plow through chunder like a Remedy should. The aluminum frame sports an E2 head tube and a 142x12mm rear end for point-n-slash precision and quick cornering. Powering you uphill is a 2x10 XT group, slowing you down are the legendary XT discs and the wheels? How about tubeless-ready Bontragers with fat rubber? From the deep forests of Vancouver, to the red rocks of Sedona, to your favorite trail, this is the Remedy to any obstacle.
Specialized Sirrus Elite
$1,000.00
Specialized's Sirrus Elite makes all your favorite rides even more fun with its light, lively, and efficient Specialized aluminum frame. The same can be said for its vibration-damping Specialized carbon fork. You'll love the free-rolling, 700c wheels and flat handlebars with intuitive, easy-to-reach controls. From running errands in style to heading out on longer rides, you'll be glad you have a quick 18-speed Shimano drivetrain to conquer hills as well as powerful linear-pull brakes for control on the way back down.
Specialized Boy's Hotrock 20 (6-Speed)
$259.99 - $360.00 $360.00 Up To 28% Savings
Someone has to have the coolest bike on the block; it might as well be your budding cycling superstar. Specialized's Boy's Hotrock 20 boasts a super-strong aluminum frame built to handle all the bumps and jumps junior can dish out and a cool suspension fork sure to draw admiring glances and provide hours of fun. Other noteworthy goodies include a Shimano 6-speed drivetrain with an easy-to-use twist shifter, grippy linear-pull brakes with levers made for small hands and a chainguide that keeps the chain in place.
Trek Lift+ Lowstep
$2,099.99 - $2,299.99 $2,299.99 Up To 9% Savings
Lift+ is a lightweight, electric-assist recreation bike that pairs an ultra-comfortable ride with the smooth, controlled, unbelievably fun power boost of our mid-drive motor. Where would you like to go? Whatever route you choose, Lift+ will take you there with ease. Long rides? Hills? Headwinds? With Lift+ electric assist, nothing will slow you down. Key Features - Pedal assist: Power only when pedaling - Shimano STEPS mid-drive system for smooth, balanced power - Lightweight, lowstep frame—the perfect blend of performance and comfort - Disc brakes for reliable all-weather stopping power
Trek Emonda SL 5
$1,899.99 $1,999.99 5% Savings
Every detail of the Emonda line, from frame design to each component choice on every model, serves the same audacious goal: to create the lightest line of production road bikes ever offered. The entire Emonda line is unbelievably light, with sensational ride-tuned balance and handling that elevate Trek ride performance to a whole new level. Key features - Redefines what's possible for weight and ride performance - 500 Series OCLV Carbon makes the ultimate light bike possible - Perfectly balanced, ultra-responsive ride feel - The world's lightest road line has the world's best warranty
Specialized Roubaix
$1,900.00
The Specialized Roubaix provides you with the tools you need to explore the road less traveled, while keeping room in your wallet for a mid-ride brew. The light weight frame has been constructed from our FACT 9r carbon fiber. Its stiffness levels are also off the charts. The front end features Future Shock technology, which is a piston in the head tube with 20mm of travel. Specialized developed this technology in partnership with McLaren Applied Technologies, and the result of this are a host of drastic performance improvements, namely in the vertical compliance department. Specialized found that focusing on vertical compliance, instead of fork splay, meant that they could improve smoothness, speed, and comfort in one fell swoop. Lastly, the Roubaix comes equipped with hassle-free mechanical disc brakes that'll see you spending more time riding and zero time bleeding your brakes, a Shimano Tiagra drivetrain, and Axis Sport Disc wheels, ensuring that you'll keep rolling without trouble, mile after mile. - The FACT 9r carbon frame has all of the road absorbing, engineered compliance that you'd expect from a bike born on the cobbles, yet its compact endurance race design provides all of the responsiveness and performance you need for long days in the saddle. - FACT carbon fork is optimized for stiffness and responsive steering. Shimano Tiagra shifting ensures reliable access to a wide range of gears.
Trek Emonda SL 5
$2,099.99
Émonda SL 5 is a fast and lightweight carbon road bike with a balanced ride quality, superior handling characteristics, and a parts group that's fast and dependable over the long haul. It's a great choice for century rides on hilly terrain, fast climbs, and speedy descents. It's right for you if... You want the performance of a lightweight carbon bike at a great value. You're a new racer or dedicated road rider looking to upgrade from an aluminum bike, and you want dependable parts and the weight savings and ride quality of an OCLV Carbon frame. The tech you get A lightweight 500 Series OCLV Carbon frame, with a full 2x11 Shimano 105 drivetrain, powerful Shimano 105 direct mount rim brakes, a Ride Tuned alloy seatmast cap, internal cable routing for clean looks, and Bontrager Affinity Tubeless Ready wheels. The final word If you're going to put money into any part of a bike, invest in the frame. The lightweight Émonda SL 5 can climb with the best, and its precise handling delivers confidence on the road. The ride quality and reliable drivetrain make it a great first carbon road bike or a high-value upgrade. Why you'll love it - You get a lot for your dollar: Émonda SL 5 is light, fast, fun to ride, and ready to race - It makes the a perfect upgrade from an aluminum road bike for riders looking for the performance advantage of a lighter frame with superior handling characteristics - Like every Émonda, it's built to be the lightest and fastest in its class and backed by our lifetime warranty
Trek Emonda SL 6
$2,549.99 $2,699.99 6% Savings
Every detail of the Emonda line, from frame design to each component choice on every model, serves the same audacious goal: to create the lightest line of production road bikes ever offered. The entire Emonda line is unbelievably light, with sensational ride-tuned balance and handling that elevate Trek ride performance to a whole new level. Key features - 500 Series OCLV Carbon makes the ultimate light bike possible - Perfectly balanced, ultra-responsive ride feel - The world's lightest road line has the world's best warranty - Direct mount brakes for increased stopping power and tire clearance
Specialized Fatboy Expert Carbon
$5,000.00
Specialized's Fatboy Expert Carbon is a bantamweight in the plus-sized world. By incorporating carbon, they've elevated the fat bike platform to a higher level of performance, strength, and efficiency. This trail-eating champ is built around a svelte FACT 10m Carbon frame and vibration-quieting carbon fork. Tubeless 4-inch wide Ground Control tires are wrapped around lightweight HED Big Deal carbon wheels that provide trail-shredding stability while flying up climbs. While you're eyeing new and offbeat places to roll your Fatboy, you can count on the efficient 11-speed one-by SRAM X01 drivetrain powered by carbon Race Face Next SL cranks to get you there quickly. When it's time to slow it all down and take in the scenery, SRAM Guide R brakes are on the case. Sand? Snow? Mud? The Fatboy is one light fatty that backs it up with ability.
Specialized Girl's Hotwalk
$175.00
Your little princess will learn balance quicker than ever with Specialized's Girl's Hotwalk. It uses a lightweight, aluminum frame with an extremely low standover height so she has plenty of room to use her feet to propel herself, while the comfy seat lets her sit down and coast when up to speed. The kid-friendly Hotwalk geometry makes this a perfect bike to introduce your child to the wonderful world of bicycling.
Strider Strider 20 Sport
$289.99
The Strider 20 Sport is the perfect bike for individuals with disabilities who are just learning to ride. With solid components, great features, and high adjustability, this bike will grow with an older child into adult years. This Strider walking bike for ages 10+ is the best way to learn to ride.
Trek Conduit+
$2,999.99
Partake in all the joys of riding a bike without breaking a sweat or ever getting tired! Trek's Conduit+ is the road-angel you've always dreamed about. Trek starts with a Alpha Gold aluminum frame and a comfortable upright riding position, and builds it up with quality components from Shimano and Bontrager for precision shifting. The magic-carpet ride is courtesy of the smooth, powerful and quiet built-in Shimano STEPS electric motor that runs off a rechargeable battery. It's a pedal-assist system, so if you pedal lightly, the range is 40 miles, and you can extend that range to 75 miles by pedaling more! And it takes just four hours to recharge the down tube-mounted battery so you're always ready to roll! The Conduit+ is loaded for urban transportation ease with a kickstand, powerful disc brakes, full-coverage fenders, and even an integrated front light.
Fitbikeco BF 1
$399.99
Fitbikeco’s BF 1 builds on Brian Foster’s wealth of experience to bring you an awesome bike modeled after the legend’s own setup. The chromoly top tube, down tube, and head tube strengthen the whole bike, while the tapered fork keeps weight down. 8.7-inch bars give plenty of leverage, strong 8-spline chromoly cranks turn a sealed cassette hub, and grippy Fit tires wrap Revenge SW1 rims. A 990 brake helps control manuals, Fit Savage grips are comfy to hold, and Odyssey Twisted PC pedals grip your shoes but slide on handrails or ledges.
Haro ZX24
$299.99
As an around-town cruiser, or the perfect tool to keep up with junior, Haro's ZX24 is a smooth-rolling ton of fun. The steel frame and fork are sturdy enough to take a beating while the 21-inch top-tube and freestyle geometry are ready to take on the streets and the park. A single rear U-brake keeps things under control, and grippy Haro tires shine on dirt or pavement. If your just getting into riding, or coming back to your old mantra of "ride anywhere, ride everywhere" the ZX24 is the bike of choice!
KHS Brentwood
$399.00
KHS's Brentwood is great for riding around town in comfort and style. It has a light, nimble steel frame, a natural upright riding position for a commanding view of the road, and a soft seat on a suspension seatpost so you'll float over the bumps. You'll also love the easy-pedaling, road bike size wheels and the great 21-speed Shimano drivetrain that lets you cruise right over hills.
KHS Smoothie
$489.00
KHS's Smoothie is a super comfortable bike you'll love for all types of riding. It features a lightweight aluminum frame that places you in a comfortable upright riding position, while also making it easy to plant both feet flat on the ground. You also get lightweight aluminum wheels that get up to speed with ease. Plus, there's a nice 7-speed drivetrain to help out with hills and linear-pull brakes for excellent stopping power on the way back down.
Trek Boy's Kickster
$149.99
Trek's Kickster gets the next generation learning their balance early, and way faster than with training wheels. The low saddle lets little legs reach the ground and zoom along. A built-in steering limiter prevents them from turning too sharply, increasing confidence. A foot rest lets them try balancing as they get better. And the lightweight aluminum frame sports a height-adjustable post and handlebar so the Kickster can grow with your little superstar.
Fitbikeco BF 1
$399.99
Fitbikeco’s BF 1 builds on Brian Foster’s wealth of experience to bring you an awesome bike modeled after the legend’s own setup. The chromoly top tube, down tube, and head tube strengthen the whole bike, while the tapered fork keeps weight down. 29-inch bars give plenty of leverage, strong 8-spline chromoly cranks turn a sealed cassette hub, and grippy Fit tires wrap Revenge SW1 rims. A 990 brake helps control manuals, Fit Savage grips are comfy to hold, and Odyssey Twisted PC pedals grip your shoes but slide on handrails or ledges.
Trek Conduit+
$2,999.99
Conduit+ is a hard-working, lightweight, electric-assist commuter bike. Smart features like a smooth mid-drive motor and onboard lighting make quick, fun work of your commute. No car? No sweat. No need to hassle with four wheels and tons of steel when the smooth, powerful Conduit+ will take you anywhere you want to go, day or night, fast. Key Features - Frame + components optimized for lightweight electric assist - Shimano STEPS mid-drive motor for smooth, balanced power - Sleek, integrated lights for nighttime safety - Disc brakes give you reliable all-weather stopping power
Electra Townie Go! 8i
$2,599.99
Power when you need. Pedals when you don’t. Townie® Go! is a battery-powered, pedal assist bike that lets you ride like the wind without breaking a sweat. The ninja quiet Bosch Performance System offers four levels of power support from Eco to Turbo mode, allowing you to flatten hills and shorten commutes depending on how much leg work you’re willing to put in. Multi-gear functionality lets you control output and battery life. And of course, it looks as awesome as it rides. The comfort of Townie’s Flat Foot Technology® frame combined a lower center of gravity and balloon tires, provides an upright and smooth ride that makes it impossible not to smile when riding a Townie Go!. So get on and Go! Pedal less. Do more. - Lightweight 6061-T6 aluminum frame - Bosch Performance electric-assist system with 250W mid-frame motor - Lithium-ion battery 11Ah/400wh, 36V - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Charge time: 1.5 hours to 50%, 3.5 to 100% - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year warranty - Shimano Nexus 8-speed internal gear hub and twist shift - Shimano Nexus eBike approved roller brakes w/cooling fins - Schwalbe Fat Frank 26”x 2.35” tires - Painted alloy fenders - Painted rims - Front and rear led lighting - Frame lock keyed to match battery lock - Alloy rear rack
Trek Emonda SLR 8
$5,999.99 $6,499.99 8% Savings
Every detail of the Emonda line, from frame design to each component choice on every model, serves the same audacious goal: to create the lightest line of production road bikes ever offered. The entire Emonda line is unbelievably light, with sensational ride-tuned balance and handling that elevate Trek ride performance to a whole new level. Key features - Redefines what's possible for weight and ride performance - 700 Series OCLV Carbon makes the ultimate light bike possible - Perfectly balanced, ultra-responsive ride feel - The world's lightest road line has the world's best warranty
Trek Stache 7
$2,099.99 $2,249.99 7% Savings
Go big Stache is an all-new species of 29+ mountain bike performance. The wide 3" tires grip relentlessly, amplifying all the benefits of 29ers, while remarkably short chainstays deliver a fun, lively ride. Want the capability of a full suspension trail bike in a simple hardtail package, plus the extra benefits of 29+ tires? Then you were born to ride the Stache. Key features - 120mm travel and 29+ wheels let you roll over anything - Shorter chainstays give you a spirited, lively ride - Boost148/110: stronger wheels, more tire clearance, shorter stays - Stranglehold adjustable thru axle lets you fine-tune the length of your chainstay
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